Now taking orders in Santa Monica, CA
The All-New 2027 Ford Bronco Filson
Bronco’s Built Wild capability meets Filson’s Unfailing Goods. Reserve your build with Santa Monica Ford and be among the first on the Westside to drive the most premium Bronco short of a Raptor.
Order the 2027 Bronco Filson at Santa Monica Ford
Ford and Filson, the Seattle outfitter making rugged outdoor gear since 1897, have teamed up on a new kind of Bronco: a premium 4x4 built with purpose. It pairs proven off-road hardware with a cabin inspired by Filson’s waxed canvas, twill and brass-trimmed gear.
Order banks are open for fall 2026, with the first vehicles expected to reach dealers in early 2027. Santa Monica Ford is taking orders now for drivers in Santa Monica, Venice, Malibu, Culver City and across West Los Angeles. Tell us how you want yours built and our Bronco team will handle the rest.
Start your order- Engine3.0L twin-turbo EcoBoost V6
- Transmission10-speed automatic
- Off-roadStandard Sasquatch package with Fox shocks
- Terrain modesTerrain Management System with G.O.A.T. Modes
- Target starting MSRPMid-$70,000s (per Ford)
- DeliveriesEarly 2027
Built wild, from Malibu canyons to the Mojave
Under the hood is the 3.0-liter twin-turbo EcoBoost V6 shared with the Bronco Raptor, tuned specifically for Filson with a quieter passive exhaust for a more refined drive on the 10 and PCH.
- Standard Sasquatch package with Fox shocks, tuned for trail and pavement
- Terrain Management System with G.O.A.T. Modes for sand, mud, rock and snow
- Trail Turn Assist and Trail 1-Pedal Drive
- Integrated power running boards and a digital rearview mirror
A cabin made like Filson gear
Inside, the Bronco Filson draws directly from the outfitter’s best-known goods, with materials that are made to wear in rather than wear out.
- Perforated, quilted leather seating with woven trim based on Filson Rugged Twill
- Leather-wrapped dash and steering wheel with brass accents
- Removable saddlebag storage
- Ventilated front seats and heated rear seats
- Upgraded B&O audio system
Bronco Filson First Edition
The launch edition is limited to 2,500 units across North America. Allocation is limited, so getting your order in early matters.
How to order your Bronco Filson in Santa Monica
Ordering from the factory lets you choose the color and options you want rather than waiting for one to show up on a lot.
Send your request
Fill out the order form at the bottom of this page with your preferred color and edition.
Talk with our Bronco team
We’ll confirm your build, walk through pricing and answer your questions.
Line up financing and trade
Apply for an auto loan and get an instant cash offer on your current vehicle.
Take delivery
We keep you updated through production and call you as soon as your Bronco arrives.
Get ready before your Bronco arrives
Get your financing and trade-in sorted now so delivery day is quick and simple.
Serving Bronco drivers across the Westside and Los Angeles
Santa Monica Ford helps customers from Santa Monica and the surrounding communities order and finance the new Bronco Filson. Whether you head up the coast to Malibu or out to the high desert on weekends, we’re a short drive away.
- Santa Monica
- Venice
- Malibu
- Pacific Palisades
- Brentwood
- West Los Angeles
- Culver City
- Marina del Rey
- Mar Vista
- Playa Vista
- Westwood
- Beverly Hills
- Century City
- Topanga
- Calabasas
- El Segundo
- Manhattan Beach
- Inglewood
2027 Ford Bronco Filson FAQ
When can I order a 2027 Ford Bronco Filson in Santa Monica?
Ford opened order banks for the Bronco Filson in fall 2026. Santa Monica Ford is accepting orders now, and you can start yours with the form at the bottom of this page.
When will the Bronco Filson arrive at dealers?
Ford expects the first Bronco Filson vehicles to reach dealers in early 2027. Timing for each order depends on production and allocation, and we’ll keep you updated along the way.
How much does the 2027 Bronco Filson cost?
Ford has said it is targeting a starting MSRP in the mid-$70,000s. Final pricing depends on edition and options; contact Santa Monica Ford for current pricing on your build.
What engine does the Bronco Filson use?
Every Bronco Filson comes with a 3.0-liter twin-turbo EcoBoost V6 paired with a 10-speed automatic transmission, along with the standard Sasquatch package and Fox shocks.
What makes the First Edition different?
The First Edition is limited to 2,500 units in North America and adds exclusive Iron Sands Copper Metallic paint, a unique fender badge and a serialized console badge.
Can I trade in my current vehicle toward a Bronco Filson?
Yes. Use our Value My Trade tool to get an instant cash offer, and apply for an auto loan to get financing in place before your Bronco arrives.
Reserve your Bronco Filson today
First Edition allocation is limited. Complete the form below and the Santa Monica Ford Bronco team will reach out to confirm your order.
Specifications, pricing and availability are based on Ford’s announced information and may change. Contact Santa Monica Ford for details.
Order your new 2027 Ford Bronco Filson
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